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Recruitment Masterclass Course

Neil Eastwood’s Online Care Recruitment Masterclass Course now free for care providers

With employers in Adult Social Care across the UK facing unprecedented challenges filling vacancies, Neil Eastwood has waived the enrollment fee permanently on a 120-lesson online video recruitment training course to support the sector.

Neil explains: “In over 12 years as an observer of adult social care recruitment, I have never known the workforce pressures on employers to be this great – with further headwinds coming.

Just before I came up with the concept of Care Friends in 2018, I finished filming a 120-lesson online masterclass for care recruiters. But I didn’t have much time to tell anyone about it before Care Friends demanded all my time.

I decided to waive the enrolment fee permanently in the hope that the practical tips and advice I have collected over many years can now go some way to helping struggling providers during this urgent and deepening social care recruitment crisis.”

Care recruiters can access the course at

For more information on Care Friends please visit:


About Neil Eastwood’s Recruitment Masterclass: The Recruitment Masterclass covers areas such as care recruitment fundamentals; the secrets of sourcing candidates in the local community; how to screen, select and interview applicants with the right values; the best ways of attracting the right applicants; optimising recruitment systems, and tips, tricks and simple changes that reduce no-shows and make recruitment fun again!

The course consists of video tutorials, international expert insight videos, downloadable resources; video interviews with top UK care organisations’ recruiters; quizzes; and a certificate on successful completion of the course. Enrolment is now free to all care providers and their employees.


About Neil Eastwood: Neil Eastwood is an international speaker and authority on care recruitment, and author of a book on this topic called Saving Social Care. He is also Founder & CEO of the Care Friends employee referral and reward app, developed in partnership with Skills for Care.

Neil has spent the past twelve years researching and testing best practice methods of finding and keeping care workers, helping care companies transform their recruitment process. He was previously a director at a national home care provider with 10,000 staff and speaks internationally on how care employers can find and keep great staff.

His Care Friends app operates in the UK, Ireland and Australia and is used by over 20,000 care workers, 500 employers and has generated £750K in reward points for care workers to date.

Last reviewed: 02/08/2021

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